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The HBR Today

Mobilizing the News Industry

The Harvard Business Review created the HBR Today iPhone app using PointAbout’s AppMakr product. It is the third mobile app published by the Harvard Business Review and retails for $2.99 on the App Store. The app plays videos and podcasts and displays content from the HBR’s blogs, articles from the Harvard Business Review, and excerpts from books being published by the Harvard Business Review Pres. The user-friendly interface enables users to easily navigate the app and share content with their contacts.

Platform: iPhone

Industry: News Media