A study published this week by Harris Interactive showed that branded apps can have a negative impact on a consumer’s view of a company. Seventy percent of respondents said an app that isn’t “useful or easy to use contributes to a negative perception about a brand.” Branded apps are becoming more and more commonplace, but the survey found that 38% of respondents are dissatisfied with branded apps. Users want apps that are more than just a marketing… Read more »

Apple Developer’s Resource – What’s New in iPhone OS .::. .::. .::. .::. .::. .::. .::. .::. .::. .::. .::. .::. .::. .::. .::. .::. .::. Apple Developer’s Resource – Over-the-Air Profile Delivery & Configuration

Want it to look snazzier? See how we can customize the look & feel. Setting multiple RSS feeds up in a PointAbout iPhone/Android application: Each feed corresponds to the icon at the bottom of the application.  For example, this example is for the “Business” feed.  Each icon in the app corresponds to its own feed.  The more feeds you want to include in the app, the more icons we’ll have.  Here’s how to format a… Read more »

We’ve found a way to fix the HTML so it doesn’t scroll (just like a native app) based on these two excellent blogs, which pioneered the concept: http://doctyper.com/archives/200808/fixed-positioning-on-mobile-safari/ http://cubiq.org/scrolling-div-on-iphone-ipod-touch/5 You can download this zip file which has the javascript and CSS to do this, which is based on the links above.