(via cnet) Over the next four years, the annual growth of the hot Smartphone market may slow down, but analysts at IDC are betting on certain key players that will continue to drive sales and gain market share; Blackberry, Apple, Windows Mobile, Symbian, and Android. According to IDC’s new “Worldwide Quarterly Mobile Phone Tracker, Android will conquer second place by 2014, with a 25% market share, exhibiting a 16.3% climb. Although analysts remain confident that… Read more »
Research analysis advisory and app production firm, Asymco, found compelling numbers when researching Apple’s iTunes and download rates; apps are set to outnumber music downloads. Based on the collected data, both iOS apps and music are growing at exponential rates, but apps are accelerating much faster. Furthermore, Asymco concluded, based on data from the recently upgraded music and app store that the total number of app downloads has already reached the same level as that… Read more »
(via intomobile) Check-in services such as Foursquare, Gowalla, Loopt, and Facebook Places are bringing a new element to the mobile game, as well as to mobile users.That new element is location-based advertising, which is on the brink of exploding. Though still a fragmented market, location-based advertising (LBA) is becoming yet another avenue for businesses to reach consumers. According to a report by ABI Research (research firm), businesses will shell out $1.8 billion in 2015 on… Read more »
(via techcrunch) Quantcast, a measurement and web analytics firm, concluded Android is slowly and steadily increasing its share of mobile web consumption. Android has captured a 25% share of total mobile web consumption, while Apple has declined from 67% in May 2009 to 56% in August. Quantcast is forecasting an equal share between iOS and Android in about a year, but only if the current trend stays relevant between the two frontrunners (Google and Apple)…. Read more »